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AdLizard

AdLizard is the Adobe Server Hybrid behind the 4AdMan web-to-print interface. AdLizard is a powerful, template-based ad generation software solution for newspapers. AdLizard is ideally suited to advertisers who need high-end design in their advertisements, for even the most complex designs can be quickly created as easy-to-use templates.

4PM are sole European distributors for AdLizard solutions.

The benefits of using AdLizard for Newspapers

  1. A database system that has the capabilities of being updated (real-time) and communicated both to the potential customers and staff immediately.
  2. A complete web solution, where no additional software is required, and administration and production of web and print / display advertising is possible anywhere by anyone as long as they have access to the Internet.
  3. An automatic notification mechanism that notifies the administrator if listings have not been updated or have expired past a certain pre-defined date. This will ensure that data is always up-to-date.
  4. A database of information on returning customers that otherwise would be discarded after an advert expires.
  5. Statistical analysis of information held within the database such as the turnaround time of ads.
  6. Mailing management notifications of upcoming events such as termination of leases for the administrator and notification of availability for the potential clients.
  7. Negligible capital expenditure for the newspapers and good return on investment from additional revenues from adverts taken online and also reduction in labor costs in supporting same. The cost savings are equivalent to the savings that the airlines made when they empowered their customers to book the flight themselves without the services of a travel agent. In the same way the AdLizard solution integrated into 4PM empowers the advertiser to place the advertisement without the intervention of the designer or account manager going back and forth proofing the advert.
  • A database system that has the capabilities of being updated (real-time) and communicated both to the potential customers
  • A complete web solution, where no additional software is required, and administration and production of web and print
  • An automatic notification mechanism that notifies the administrator if listings have not been updated
  • A database of information on returning customers that otherwise would be discarded after an advert expires.
  • Statistical analysis of information held within the database such as the turnaround time of ads.

Benefits of Adlizard for Newspapers

  1. A database system that has the capabilities of being updated (real-time) and communicated both to the potentil.
  2. An automatic notification mechanism that notifies the administrator if listings have not been updated.
  3. Thus, 4PM’s solution has vast savings in time, manpower and communications. As the client can finalise the ad at the time of sale, the efficiencies to be gained are obvious. Client proofing also reduces the margin of error and payment can be obtained immediately, further reducing administration costs.
  4. An automatic notification mechanism that notifies the administrator

About AdLizard

AdLizard was formed in 1999 as a software development company. Working principally in the field of publishing technology similar to 4PM in that they are on the same platform, today the AdLizard services include both software development and production services to the publishing industry. Their headquarters are in Melbourne, Australia.

AdLizard’s mission is to lead the worldwide trend for innovation in online advertising production services for publishers, hosts and clients, through an unwavering commitment to technological innovation, quality standards, professional integrity and customer service. 4PM has been appointed as AdLizard’s European distributor.

AdLizard is an ethical company which shares 4PM’s values in innovation, quality, efficiency, effective solutions, customer service and value delivery.

AdLizard is a software system which delivers an innovative new approach to the production of display advertisements for newspapers as well as other print applications such as leaflets, stationery, signs, etc.
The system allows end user advertisers without traditional graphic design or composition skills to prepare their own advertisements and submit them to the publisher (or printers and other suppliers) over the Internet.

AdLizard was developed for high volume advertisers who use standard or modular advertising formats, such as real estate, recruitment and motor vehicles, etc.

AdLizard Solutions

AdLizard provides the online ad production solution to fit your needs. We offer both our AdLizard standalone system where you host it in the security of your own servers and our AdLizard Ad Portal where we host it for you.

The Online Ad Building Solution. AdLizard is a complete web-to-print software solution based on InDesign. Major publishers around the world rely on AdLizard’s power and flexibility to provide online ad creation in high volume.

Fast, accurate and reliable, AdLizard software also provides customers with a comprehensive development toolkit for the creation of totally custom web-to-print workflows. If you are looking for ad creation engine without limits, then look no further than AdLizard.

For a demonstration of AdLizard and how it can help your print and web advertising needs to converge, please contact our Commercial Director at 01 497 7705 or email info@4pm.ie.