4AdMan (Services)
4PM has many years’ experience in designing prepress solutions for newspaper publishing. Our strength in groupware, new media and database technologies provides newspaper publishers top of the line web-based publishing and advertising workflows.
4AdMan is an online property system to give estate agents browser-based features enabling them to create, modify and manage their classified property listings and send them directly to the newspaper. 4AdMan considerably speeds up the real estate page generation cycle for newspapers. Once 4AdMan is set up at the newspaper, estate agents can log on to the system via the web and manage their listings on a regular basis.
4AdMan plugs in to Adobe InDesign to create the page templates and the final page designs. The property listings are generated automatically from templates, eliminating the need for specialised page designers. It also integrates to some of the other services we provide such as web design, Property Drive, portal uploading, internet marketing, e-brochures and SMS. It has been developed using the latest software technology in order to maximise usability and future-proof your investment.
Advantages of 4AdMan for Newspapers
Web-based database content management system, so it removes the need to purchase costly client applications.
- 4AdMan allows page makeup to be done automatically.
- Requires staff to just design the grid and property templates and nothing else.
- It provides for easy amending of text, automatic proofing and sending of proof to estate agents via the web.
- It reduces the need for last minute copy input and changes.
- Reduces the need for refunds as the estate agent enters in their own copy.
- It helps newspapers to cut resource allocation for page generation.
- It allows for last minute changes to be easily incorporated.
- Eliminates the need for Real Estate Agents to frequently come to the newspaper and removes the need for representatives chasing around in cars to get late changes and new copy.
- 4AdMan plugs into your website, providing your newspaper website an advanced property classified search facility, which adds value by increasing the exposure of your classified adverts and by creating a unique selling point for your newspaper to be chosen over other titles.
Advantages of 4 AdMan for Estate Agents
- It reduces costly errors as they enter their own data and design their own grid layout.
- 4AdMan also reduces the time delay from entering data to publishing the paper.
- Removes the need for paper copies going from office to newspaper and vice versa.
- It allows estate agents to proof the actual PDF that appears in the newspaper.
- Any changes or late copy can be inputted by estate agent.
- It allows estate agents to place pictures as they want them.
- Estate agents can use the 4AdMan online system for managing their properties.
For a demonstration of 4AdMan and how it can help your print and web advertising needs to converge, please contact our Commercial Director at 01 497 7705 or email info@4pm.ie.